Finalist – Dearly Plaques & Memorials


How exciting to be nominated as a Finalist in the local Federation Business School Business Excellence Awards- Innovation Category.

The business started nearly 3 years ago, it was as idea, as I walked through our local Ballarat Cemetery with the dog and the kids tearing around the roads on their bikes and skate boards. We saw many green plastic stakes with handwritten letters, a marker placed until the permanent memorial was put into place. These would fade, deteriorate and become unledgable, not something a visiting relative or friend would admire as a fitting memorial for the interim time.

We now provide these interim memorials around Australia and into New Zealand, they are made from Aluminium and engraved. They will not fade, they will last a lifetime, and they are available in most cases for the funeral.

We are very proud of our business, have struggled as all small new businesses do, faced design and production hurdles, logistics and all the challenging things a small business can face, but we have celebrated and laughed and learnt along the way as well.

We are a Finalist in our prestigious local awards.

From walking through the local cemetery, seeing an idea to now processing orders online and delivering nation wide for families and their loved ones, for cemeteries and at home memorials.

You can have an interim memorial at the Ballarat and Buninyong Cemeteries now; the idea has come full circle, ordering is through the cemetery.

Thank you to the local businesses that have assisted me along the way, without your guidance and expert advice this would still would be just an idea. Wayne at Ballarat Powder Coating, Kirrily and Greg at Ballarat Pressings, Craig and Eileen at Ballarat Trophies and Gifts and the many individuals that have listened and supported along the way.

I wish the other Finalists in the Innovation category congratulations and all the best for the upcoming Gala Awards night; PipePro Drilling and Ballarat Community Health.

Have a look at our Finalist Advert

Federation Business School Innovation Award Finalists

Dearly Interim Memorials at Nudgee & Hobart – Memorials arrive in time for funerals.

Dearly Plaques & Memorials are providing a 5 day delivery for interim memorials at Nudgee Cemetery & Crematorium and Graham Family Funerals in Tasmania. Providing families and clients an immediate personalised memorial at the funeral.

“We have incorporated Dearly Memorials into our Funeral package, providing them to our families as a complimentary gift following the funeral service. They arrive in time for the service and are able to provide a memorial immediately at the cemetery or for a special place for the family. We have had some wonderful feedback from our clients” Detailed Louise Heaslip, Funeral Director, Graham Family Funerals, Tasmania.

Nudgee 2

David Molloy, Manager, Nudgee Cemetery & Crematorium, Brisbane, “Dearly Memorials provide an interim marker for our cemetery burials. The interim markers are part of the burial discussion we have with our clients for the time until a permanent marker is in place. They look more stylish than our current interim markers and enhance the surroundings of our cemetery.”

A simplified ordering process, good customer service and a passion to provide an immediate memorial for those that have died; for their families and friends and colleagues. The memorials are completed and delivered for the funeral.

Sally Kennedy, Dearly Founder and Director said “An idea that began from walking through my local cemetery is now manufacturing, delivering and providing stylish memorials throughout Australia.”

Dearly Plaques & Memorials provide their aluminium plaques across Australia, manufactured out of Ballarat, Victoria.

Death Café’s in Ballarat & Footscray with coffin cake.

On Saturday (August 8th) I attended both the Ballarat and Footscray Death Cafes. Always wantingFullSizeRender to know about how these transpired I was treated to a very raw emotional yet positive experience. Both Cafe’s were in essence the same structure, with varying attendees at each which brought the variety of conversations, experiences and attitudes in a web of uniquie discussion about dying, death, burial, grieving and many more topics not fir your usual coffee morning. Some attendees were there to talk about their death, a family or friends death, what is available now for burials and funerals and where is this happening, some where not comfortable with the discussions yet some eagerly contributed and leaned in for more information. Ages ranged from late 20’s to early eighties both a mix of culture, gender and interests.

 The Death Café is where people drink tea and coffee, eat cake and discuss death. The aim is to increase awareness of death to help people make the most of their (finite) lives. It is usually a random coffee shop but organised with a facilitator who directs conversation and ensures respectful interactions.

Dying to Know day was about raising awareness.

“… provides a great focal point for encouraging local communities to have conversations about life and death. It’s not about so-called ‘experts’ telling other people what to do. It’s about people being empowered to talk with each other and say what they need.” – Molly Carlile AM D3K Day Ambassador.

The Death Cafe’s I attended were a great conversation about death and dying in an informal non threatening environment. Everyone came away with more questions, new insights and common ideas about death and dying locally and globally.

A key theme was why do we do what we always do? Is it the quick removal of the deceased to free up a bed, the funeral procession of sameness and burial, what is available? … how do we decide between cremation and burial? Who visits a grave, it’s not just the family according to the Death Café participants it’s the work colleagues, friends and distant friends even.. overriding discussion about traditions and why we need to follow them..

The Death Cafe’s are monthly occurences and aim to spread the opportunity for those that wish to chat about Death and Dying over a coffee.. I will return to talk some more and engage in discussion and listen to experiences as it makes it real for me .. something that is guaranteed, going to happen at some point to us all.


WOW! A new innovation for Ballarat & the Funeral & Cemetery Service industry.. what to do now?

The Dearly Plaques and Memorial concept was formed whilst walking the family dog through the local Ballarat new cemetery where we observed that all new grave sites had a green garden stake as an interim marker… could they look any worse, are grieving families prepared to visit the next day and be faced with this STAKE?

These stakes indicate the name, date of birth and death and grave site reference. After months on the site they become broken, faded and impersonal.

They are usually surrounded by beautiful flowers and mementos but are very unattractive and not a fitting memorial.

Rose In Flowers

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